Sink Range Planning for Importers

Range planning is where most sink importers lose money quietly — not on unit price, but on mix. Twelve models that sell slowly take up the same container space as twelve that turn over, and the freight is already paid. These notes cover how to size a range for a market, why a 16 gauge sink earns its premium in some countries and sits on the shelf in others, how drainboard widths affect pallet loading, and which accessories lift average order value without adding cubic metres.